AirBnB: Writer’s Retreat Final Layout
In order to showcase the seven items in the AirBnB property I created a four page 10"x10" fold out that will be provided to guests at check in. It highlights…
AirBnB Layout
I decided to go with a small 10x10 booklet. The inner spread will be all the branded items that can be found in the cabin. I created a floor plan…
AirBnB Writer’s Retreat: Refining the Mockups
Door Key Bookmark I've changed the look of the typewriter keyboard key font to include a bit of a grunge or "imperfect" ink stamp to match the grittiness of the…
AirBnB Writer’s Retreat: Design and Mockups (Part 1)
Door Key with Bookmark The circular letters mimic the keys of an old-fashioned typewriter. I also love the look of the classic typewriter font. Notepad The circular letters are carried…
AirBnB Design Concept Phase
Initial Concepts I was tasked with coming up with four different concepts for Airbnb accommodations. Some of the ideas came surprisingly easy: like "You shall not pass!" Do not disturb…
High-End/Low-End Product Design Final Presentation
I added an introductory page that introduces each brand. Included are the logo and some text to describe the feeling that each are meant to conjure in the consumer. I've…
Product Design: Working With Mockups (Part 2)
Below is a screenshot of my InDesign "close to finished" design. I switched out the second pouch bag for a different product all together: a cold brew in a can.…
Product Design: Working With Mockups (Part 1)
Setting the Stage After I got my logos looking good I knew that I needed to pre-plan all the mockups because I knew if I started with one mockup and…
High-End/Low-End Product Logo Evolution
MYTHIC (High-End) Sunshine Farms (Low-End) *Formerly Farm & Family
High-End/Low-End Product Design Conceptual Work
Conceptual Work Here are logos for Low-End Products (like Great Value, Sam's Choice). I found it easy to come up with names for low-end products. They can be general because…